Experience
The path so far.
Click any role to expand achievements. All numbers pulled from the CV.
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Jul 2023 to Present · Barcelona, Spain
Group Product Manager · Arbolus
The AI-powered market intelligence platform for investment, consulting, and corporate teams. Owned product strategy for the full growth area, managing PMs and aligning Marketing, Data, and Engineering.
- Owned the PLG conversion and acquisition strategy end to end, growing ARR from $12M to $20M with an engine that cut acquisition cost 40%+ and lifted organic acquisition 150%.
- Led the move to make Growth AI-native, shipping conversational and agentic acquisition surfaces and a headless product (API + MCP) that puts Arbolus inside customers' own and LLM workflows.
- Managed and coached a small PM team, setting the area vision, aligning roadmaps, and raising the bar on craft and experimentation velocity.
- Ran experimentation in the engine room, owning funnel analysis, event tracking, and experiment dashboards, and partnering with Data to separate real wins from vanity ones.
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Jan 2022 to Jun 2023 · Remote
Product Manager · Empatica Inc.
Medical-grade wearables and software for healthcare and research, spanning devices, mobile apps, desktop software, and cloud.
- Led zero-to-one of the Empatica Health Monitoring Platform (web + mobile), reaching $2M and 1,000+ active researchers in H2 2022.
- Improved activation and onboarding with tooling that cut customer setup time 40% and drove +10% deals won within 6 months.
- Talked to users constantly, turning qualitative research and product analytics into sharp bets across engineering, design, data, and QA.
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Apr 2021 to Jan 2022 · Remote
Product Manager · Everli S.r.l.
A leading European e-grocery marketplace (1M+ daily active users across 200+ provinces). Led a multidisciplinary team of 8 on conversion and lifecycle.
- Owned acquisition, retention, and CLTV initiatives, partnering with Marketing and Customer Success on experiments across the full funnel.
- Cut cookie opt-out from 60% to 37% through iterative A/B testing and statistical analysis on the consent flow.
- Lifted cross-platform user reviews +120% with triggered, personalized surveys at key journey moments.